2024 ACR ANNUAL CONFERENCE • PARIS, FRANCE
Bonjour, ACR explorers! Mark your calendars for Sept. 26-29: Paris ignites your research under the City of Lights! Brainstorm on cobblestones, debate by the Seine, share breakthroughs with the world. Connect, unwind, be inspired. Don’t miss this once-in-a-lifetime adventure!
Submissions for the conference are now closed and reviews are in progress. Registration and hotel bookings will begin around July.
Opening/Pre-Conference Events, Wednesday-Thursday Sept 25-26. The conference will kick off with a series of pre-conference sessions: the ACR/Sheth Foundation Doctoral Symposium, the Early Career Workshop, and the Mid-Career Workshop.
Main Conference Events, Thursday-Saturday Sept 26-28. The conference will begin with an Opening Reception on Thursday, September 26, and the fellows address by Robert Kozinets. The next two days, September 27 and 28, will comprise of plenary sessions, research presentations including papers, films, and Roundtables & Workshops. Highlights of the conference will include addresses by our ACR President, Kristin Diehl. The conference will conclude with a Gala on Saturday evening on the Seine on river boats (Péniches) with great food, wine, music, beautiful views, and the opportunity to celebrate our strength together!
Key Dates
March 25: Submission Deadline
May 1: Pre-conference JACR Incubator Deadline
June: Notification of acceptances
July: Hotel bookings and Registration open. Deadline for revised abstracts to be published in ACR Proceedings.
August 15: Early Registration ends.
Late August: Preliminary program posted on ACR website
September 4: Standard registration Closes
September 12: Last day refunds can be honored
September 26: Conference Begins
Registration Fees
Early-Bird Pricing
Regular – $695
Student/Retired – $475
Standard Pricing
Regular – $795
Student/Retired – $525
Late/Onsite Pricing
Regular – $895
Student/Retired – $595
Programs
Quick Links
Marriott Rive Gauche
Main Conference Hotel
Located on the Left Bank of the Seine River, this Marriott property offers a blend of modern comfort and classic elegance. Located in the Montparnasse district, the hotel provides easy access to iconic Parisian landmarks such as the Eiffel Tower, Notre-Dame Cathedral, and the Louvre Museum. With its central position and luxurious offerings, the Marriott Rive Gauche serves as an excellent base for exploring the enchanting beauty and cultural richness of the City of Lights.
Pullman Paris Montparnasse
Overflow Hotel | 6 min Away by Metro
In the 14th arrondissement, close to the SNCF station and St-Germain-des-Prés, Les Ateliers Gaîté is an ultra-modern meeting and an ultramodern space in the heart of a neighborhood packed with cafes, brasseries and jazz clubs. On the Left Bank of the river Seine, you’ll find cultural sights, foodie streets and leafy parks. This is the home of Pullman’s new flagship hotel.
Pre-Conference Events
Regardless of their core interests and methodological orientation, doctoral students face challenges that include identifying a promising dissertation area, dealing with conflicting advice, publishing papers that are both rigorous and relevant, and navigating the job market. Attendees will leave the Symposium with an improved understanding of how to address the challenges they are currently facing, new tools to begin a successful career, and a support network of new friends and mentors.
Doctoral Symposium Chairs:
Katherine Burson (University of Michigan – US) kburson@umich.edu
Gabriele Paolacci (Erasmus University – Netherlands) gpaolacci@rsm.nl
Schedule: Rigor and Relevance Doctoral Symposium
Wednesday 25 Sept
“Meet the Graduates” Reception
Meet students and “fresh” faculty at Cafe Oz (10 min walk from conference hotel)
Thursday 26 Sept
8:45-9:00
Welcome
9:00-10:00
“Rigor in Research” parallel sessions
1. Advances in Experimental Methods
2. Open Science for Qualitative Research
3. Large Language Models for Consumer Research
10:15-11.15
“Relevance in Research” parallel sessions
1. Identifying a Substantively Relevant Question
2. Making a Contribution
3.Presenting for Relevance
11:30-12:30
Combining Rigor and Relevance: a Panel
How to make rigor and relevance happen together? Senior faculty discuss.
12:30-13:45
Lunch with Faculty Mentors
Get to know your mentors and fellow students
14:00-15:45
Feedback from Faculty Mentors
Get feedback on a research proposal you will share two weeks before
16:00-16:45
Closing: “Bluegrass Confessions”
The early career faculty workshop is designed for assistant professors who are pre-tenure, in any stage of the process. Attaining tenure is a significant milestone in an academic’s career. Achieving this goal requires planning and dedication for years, yet needs to be balanced with other commitments at a crucial juncture in a young faculty member’s life. Many people struggle with the challenges, responsibilities, and freedoms that come with their first faculty position. This workshop’s goal is to engage in open discussion and debate about these challenges, among workshop participants and invited mentors. In doing so, we will explore the different paths available to pre-tenure academics, examine the different approaches to achieving these goals, and launch a fulfilling academic career.
The Early Career Workshop will take place on September 26th, from 1-4pm. It will have the following schedule:
- Panel #1: Common pre-tenure challenges, priorities, and trade-offs (1-2pm)
- Breakout sessions (for in-depth discussions) (2-3pm)
- Panel #2: Emerging field-wide challenges such as generative AI, open science, and DEI in teaching and research. (3-4pm)
Early Career Track Chairs:
Szu Chi Huang (Stanford University – US) huangsc@stanford.edu
Marie-Agnes Parmentier (HEC Montreal – Canada) marie-agnes.parmentier@hec.ca
Steven Sweldens (Erasmus University – Netherlands) sweldens@rsm.nl
The mid-career faculty workshop is designed for individuals who are post-tenure, particularly those recently tenured. Attaining tenure is a significant milestone in an academic’s career. However, being a tenured faculty member also brings a new set of challenges, responsibilities, and freedoms. This workshop’s goal is to engage in open discussion and debate about these challenges, among workshop participants and invited mentors. In doing so, we will explore the different paths available to post-tenure academics, examine the different approaches to achieving these goals, and promote a fulfilling academic career.
Mid-Career Track Chairs:
Giana Eckhardt (King’s College London – UK) giana.eckhardt@kcl.ac.uk
Selin Malkoc (The Ohio State University – US) malkoc.5@osu.edu
Gal Zauberman (Yale University – US) gal.zauberman@yale.edu
The Mid Career Workshop will take place on September 26th, from 1-5:30pm. It will have the following schedule:
1:00pm – 1:25pm
Meet and Greet over Coffee
(Suggested Topic: Yay, you got tenure! What is next?)
1:25pm – 1:30pm
Opening Remarks
1:30pm – 3:00pm
Plenary Session
(How is post-tenure different from pre-tenure?: Freedoms, Responsibilities & Challenges)
3:00pm – 3:30pm
Coffee Break
3:30pm – 4:30pm
Parallel Sessions
• Staying Put or Moving: Advantages and Disadvantages
• Mentoring: Who to Mentor and How to Do It Well?
• Carving One’s Own Path Post-Tenure
4:30pm – 5:25pm
“Ask Me Anything” Debates
5:25pm – 5:30pm
Closing remarks
Main Conference Events
Below, you will find important information about your poster presentation.
1. There will be four working paper sessions. Session assignments will be announced in August. Please be mindful that you could be assigned to any of the four poster sessions when making your travel plans:
- Thursday 6-8pm Working Paper Session I & Reception
- Friday 7-9am Working Paper Session II & Breakfast
- Friday 6-8pm Working Paper Session III & Reception
- Saturday 7-9am Working Paper Session IV & Breakfast
2. Please carefully adhere to the following size guidelines: The maximum poster size is 1130mm (44in) wide x 1130mm (44in) tall. We recommend making your poster rectangular and suggest 1130mm (44in) wide x 920mm (36in) tall.
3. For the working papers special session, all posters must be printed by their respective research team. We recommend two resources for poster printing.
4. We ask that you design your poster thoughtfully in a way that allows readers to easily grasp your research question(s) and conclusions. To that end, we strongly advise you to consider adopting a version of the new streamlined academic posters. We hope that this 20-minute video (https://www.youtube.com/watch?v=1RwJbhkCA58) and templates (https://osf.io/6ua4k/) will be helpful in this endeavor.
5. Please remember that the goal is for readers to be able to learn what you have found quickly and easily. So, to create a great poster, you should:
- Use simple, direct language that is easy for readers to understand.
- Use a large font that is easy to read from a few feet away.
- Prioritize information. It is most important for readers to walk away knowing the key takeaways from your research.
- Provide a handout or QR code for interested readers to get more information about your research.
Working Papers Track Chairs:
Gabbie Tonietto (Rutgers University – US) gtonietto@business.rutgers.edu
Ela Veresiu (York University – Canada) everesiu@schulich.yorku.ca
Kuangjie Zhang (Nanyang Technological University – Singapore) kjzhang@ntu.edu.sg
Special Sessions provide opportunities to highlight topics of broad interest to consumer researchers. A special session should include four research presentations around a topic. A session may include a discussant as the fourth presentation but should include a description of the proposed discussion and the qualifications of the discussant.
Special sessions are 80 minutes and consist of four talks. Each talk should be 15 minutes with 5 minutes left over for Q&A.
Presentation and A/V: Please bring your powerpoint presentation on a USB drive to load onto the laptops in the room. A clicker will be provided as well as a microphone and speakers for sound. Please do not try to connect your own computer. While we do expect internet access, do not rely on it to access your presentation, as we have had issues in the past.
Papers representing mostly completed research and dealing with theoretical, substantive, or methodological consumer research issues are invited as Competitive Paper submissions. Competitive papers are presented in competitive paper sessions, where one designated author presents the research.
There are two types of Competitive Paper sessions this year: CP10 and CP15. Both types are in 80 minute sessions, but different in the format.
CP15 talks are 15 minutes with 5 minutes left over for Q&A immediately after each talk (not at the end); thus, there are 4 talks in each session.
CP10 talks are 10 minutes with 10 minutes of Q&A after three talks; thus, there are 6 talks in each session (3 10-min talks followed by 10 min of Q&A, then 3 more 10-min talks, followed by 10 min of Q&A).
Presentation and A/V: Please bring your powerpoint presentation on a USB drive to load onto the laptops in the room. A clicker will be provided as well as a microphone and speakers for sound. Please do not try to connect your own computer. While we do expect internet access, do not rely on it to access your presentation, as we have had issues in the past.
Roundtables are primarily focused on an exchange of ideas. They are often designed to bring together scholars who are interested in a particular theoretical, substantive, or methodological issue. Workshops are primarily tutorials, focusing on the transfer and application of knowledge. They may be largely methodological but may also include the application of a particular tradition or viewpoint into one’s thinking and research.
Roundtable and Workshop Track Chairs:
Linda Tuncay-Zayer (Loyola University Chicago – US) ltuncay@luc.edu
Ioannis Evangelidis (ESADE – Spain) ioannis.evangelidis@esade.edu
Kathleen Vohs (University of Minnesota – US) kvohs@umn.edu
The Arts Festival track invites innovative art-based research submissions in three modalities – film, artwork, and photography – inspired by and advancing consumer research field in new directions. Consumer research films and videography work should be complete, self-standing research projects.
Arts Festival Chairs:
Baptiste Cléret (University of Rouen – France) bcleret@gmail.com
Joonas Rokka (EM Lyon – France) rokka@em-lyon.com
Luciana Walthers (Federal University of Sao Joao del-Rei – Brazil) lucianawalther@ufsj.edu.br
This novel track aims to display and share either a specific hobby/interest and/or showcase a consumption-related research topic in a fun and immersive way. The goal is to boost social connections, spark conversations around consumption and behavior, and discover our community. We encourage scholars to submit proposals for potential activities to lead. Sessions can last as little as 60 minutes to several hours, depending on where (conference hotel or off-site) or when (before, after, or during the conference) they take place. See below for more details.
Register for an event HERE
| Event | Organizer | Location | Cost | Date | Participant Limit |
|---|---|---|---|---|---|
| ACR Paris Cafe Crawl | Spencer Ross | Meeting point: Kiosque a Musique du Luxembourg (in the Jardin de Luxembourg by the Luxembourg station) | Own Food / Transportation | Friday Sept 27 08:00 – 10:00 | 15 |
| Nestworking “Let the bird out of the cage” – Researcher Introspection and Escapism Workshop | Dora Horvath, Tamas Csordas, Ariel Mitev, Nora Kisfurjesi, Bettina Bifkovics | Meeting point: Conference hotel, Room Studio 2 | Free | Friday Sept 27 16:00 – 18:00 | 15 |
| Bringing Brains and Beer Together: Test your Wit in a Consumer Neuroscience Pub Quiz! | Felix Nitsch, Leo van Brussel | Meeting point: The Frog Revolution Bar | Own Transportation | Friday Sept 27 18:00 – 19:30 | 50 |
| Musee d’Orsay Art and Conservation | Laura Hoeger | Meeting point: Musee d’Orsay | Transportation & €16 | Thursday Sept 26 14:00 – 16:00 | 10 |
| French Style Networking Apero Diversity and Climate Researchers | Jorge Jacob | Meeting point: Forum BC in the conference hotel | Free | Thursday Sept 28 16:30 – 18:30 | 40 |
| Mapping Climate Change. A Walking Exploration of Paris in the Anthropocene | Iain Black, Deirdre Shaw | Meeting point: Lobby of the conference hotel | Free | Thursday Sept 26 16:00 – 18:00 | 50 |
| Faith-Based Consumption: The role of Epidemics and Miracles. | Valeria Stourm | Meeting point: 9:45am at 140 rue du Bac | Optional Donation | Thursday Sept 26 10:00 – 11:00 | 50 |
| Street Art and Feminism | Géraldine Michel, Valérie Zeitoun, Alexandre Nassar | Meeting point: Lobby of the conference hotel | Free | Friday Sept 27 10:00 – 12:00 | 15 |
| Urban SketchCrawl in ACR Paris 2024 | Ann Schlosser | Meeting point: Lobby of the conference hotel | Free | Thursday Sept 26 11:00 – 13:00 | 10 |
| Sports Fan Identity and Idenification: Exploration through a Shared Football Experience | Shira Barzel, Hila Riemer | Meeting point: Conference room, Scene GH | Own Food / Transportation | Saturday Sept 28 15:00 | 20 |
| Wine Lovers: A Delightful Community | Eliane Karsaklian | Meeting point: Conference hotel, Forum D | Free | Friday Sept 27, 17:30 | 10 |
| A Visit to the Legendary Gardens of Claude Monet in Giverny | Laura Hoeger | Meeting point: 9.45am Gare St Lazare | 11.50 & Own Transportation | Time in Progress | 10 |
| Oh Oui Paris! A Collective Walking Ethnography of Consuming the Everyday City | Adèle Gruen, Mario Campana, Olivier Sibai, Fleura Bardhi | Meeting point: Lobby of the conference hotel | Free | Sunday Sept 29 10:00 | 50 |
| Paris is for Chocolate Lovers | Meyrav Shoham, Alican Mecit | Meeting point: Lobby of the conference hotel | Own Food | Thursday Sept 26 10:30 – 13:30 | 10 |
| Paris is for Chocolate Lovers | Meyrav Shoham, Alican Mecit | Meeting point: Lobby of the conference hotel | Own Food | Friday Sept 27 16:00 – 19:00 | 10 |
| Coulee Verte: French Gastronomy, Craftsmanship, and Urban Space Transformation | Karine Aoun Barakat, Amy Fehl | Meeting point: metro Bastille (exit via Rue de Lyon) | €15 | Saturday Sept 28 15:30 – 17:30 | 15 |
| Fashion Museum Palais Galliera: Exhibition Fashion in Movement, Linking Sport, Luxury, and Fashion | Gwarlann de Kerviler | Meeting point: Lobby of the conference hotel | €10 | Sunday Sept 29 10:00 | 15 |
| Meet and greet the French AFM (French Marketing Association) around Wine and Cheese tasting | Julien Schmitt, Elisa Monnot | Conference hotel, Loft A | free | Friday Sept 27 17:30 – 18:30 | 30 |
Community Track Chairs:
David Dubois (INSEAD – France) david.dubois@insead.edu
Tina Lowrey (HEC Paris – France) lowrey@hec.fr
Dina Rasolofoarison (Paris Dauphine – France) dina.rasolofoarison@dauphine.psl.eu
Gala on the Seine
The Gala will be at the Bateaux Mouches, a magical cruise along the Seine river showing you all the famous sights of Paris by night. It departs from Port de la Conférence, which is easily accessible on the environmentally friendly Paris Metro (Taxi and uber is also easily available, but not provided by ACR. ACR guides will lead groups via the Metro). The cruise is a river tour with drinks and hors d’oeuvres in indoor-outdoor boat. Boats leave 30 minutes after boarding.
The soirée also takes place at an additional boat, the Mademoiselle Mouche: an indoor-outdoor stationary boat and rooftop bar, where guests can network, mingle, dance, and eat cocktail food from 19:30-2:00.
If you opt to go directly to the stationary boat (and skip the cruise tour) you may receive a ticket (at registration) for a sightseeing cruise tour valid for 1 year. You can even use this during the conference or before or during the Gala on the Bateaux Mouches public boats that depart every 30 minutes between 10:00 and 23:00, reservation not required.
All boats are next to each other, and guests are free to move among the boats (once they return).
Boat Tour 1
19:30 Boarding
Boat Tour 2
20:00 Boarding
Boat Tour 3
21:30 Boarding
Stationary Boat
with Rooftop Bar
19:30 – 02:00
meet the team
Conference Leadership
Joseph Goodman
Conference Co-Chair
The Ohio State University
Hilke Plassmann
Conference Co-Chair
INSEAD
Cristel Russell
Conference Co-Chair
Pepperdine University
