Association for Consumer Research


Bonjour, ACR explorers! Mark your calendars for Sept. 26-29: Paris ignites your research under the City of Lights! Brainstorm on cobblestones, debate by the Seine, share breakthroughs with the world. Connect, unwind, be inspired. Don’t miss this once-in-a-lifetime adventure!

Submissions for the conference are now closed and reviews are in progress. Registration and hotel bookings will begin around July.

Opening/Pre-Conference Events, Thursday Sept 26. The conference will kick off with a series of pre-conference sessions: the ACR/Sheth Foundation Doctoral Symposium, the Early Career Workshop, and the Mid-Career Workshop.

Main Conference Events, Thursday-Saturday Sept 26-28. The conference will begin with an Opening Reception on Thursday, September 26, and the fellows address by Robert Kozinets. The next two days, September 27 and 28, will comprise of plenary sessions, research presentations including papers, films, and Roundtables & Workshops. Highlights of the conference will include addresses by our ACR President, Kristin Diehl. The conference will conclude with a Gala on Saturday evening on the Seine on river boats (Péniches) with great food, wine, music, beautiful views, and the opportunity to celebrate our strength together!

Key Dates

March 25: Submission Deadline

May 1: Pre-conference JACR Incubator Deadline

June: Notification of acceptances

July: Hotel bookings and Registration open. Deadline for revised abstracts to be published in ACR Proceedings.

August: Preliminary program posted on ACR website

Sept 1: Early Registration ends.

September 26: Conference Begins


Marriott Rive Gauche

Located on the Left Bank of the Seine River, this Marriott property offers a blend of modern comfort and classic elegance. Located in the Montparnasse district, the hotel provides easy access to iconic Parisian landmarks such as the Eiffel Tower, Notre-Dame Cathedral, and the Louvre Museum. With its central position and luxurious offerings, the Marriott Rive Gauche serves as an excellent base for exploring the enchanting beauty and cultural richness of the City of Lights.

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Pre-Conference Events

Main Conference Events

Gala on the Seine

The sun sets and night falls over Paris, our ship casts off its moorings and the harbour slowly drifts away. The city of lights slowly unveils itself as you softly slip by along the shimmering waters of the Seine. This cruise will be remembered as one of the most special moments of your stay in Paris.

meet the team

Conference Leadership

Joseph Goodman
Conference Co-Chair
The Ohio State University

Hilke Plassmann
Conference Co-Chair

Cristel Russell
Conference Co-Chair
Pepperdine University