Association for Consumer Research

Conference Research Awards

About the Awards

Nicosia Best Paper Award
Established in 1998, the Franco Nicosia Best Competitive Paper Award is presented to the author/s of the best competitive paper presented at the ACR  Annual conference. The winners, selected by the conference chairs, receive a plaque and a financial award funded by the Sheth Foundation.

Best Working Paper
Working Paper sessions provide the opportunity to present preliminary results and receive feedback and ideas from session attendees. Working papers are featured in a poster session at the conference, where authors have an opportunity to receive feedback from attendees on their work.

Best Film
The ACR Conference Film Festival continues the tradition of advancing videographic consumer research. We invite films that address the audiovisual character of consumer research phenomena or innovative film-based approaches that advance the field in new directions, as well as submissions outside of these themes.

2025 Recipients

Best Film

Winner

I Can’t Really Tell You What It Is But I Like You Because You Are Into It Too 

Lucy Henke, University of Louisiana at Lafayette 

 

Honorable Mention

Flagship Tribes

Máté Bencze, Corvinus University of Budapest 

 

Best Working Paper

Winner

Protected Heterogeneity and the Cost of Fairness 

Noah Ahmadi, Harvard Business School 

Ayelet Israeli, Harvard Business School 

Eva Ascarza, Harvard Business School 

 

Honorable Mention

Made to repair: How production mode influences consumers’ product repair decisions  

Eldrin Hermoso, RMIT University 

Ulku Yuksel, The University of Sydney

 

Best Competitive Paper (Buying and Beyond) 

The Impact of Adding a Financing Option to Affordable Purchases 

Ye Rin Yoon, University of Iowa 

Suzanne Shu, Cornell University 

Best Competitive Paper (Politics and Governance) 

Winner

Group Size Matters: Liberals Donate More in Large Groups, Conservatives in Small Groups 

Xiajing Zhu, University of Oregon 

Cornelia Pechmann, University of California, Irvine 

 

Honorable Mention

Foreshadowing Collective Discontent with Deliberate, Less Moderated Online Content 

Sheena Sidhu, University of Sydney 

Tom van Laer, University of Sydney 

Ellen Garbarino, University of Sydney  

 

Best Competitive Paper (Sustainability) 

The Role of Social Motivation in Green Consumption Among Sharing Economy Service Providers 

Yuechen Wu, Oklahoma State University 

Kevin Kam Fung So, Purdue University 

Xiang Fang, Oklahoma State University 

 

Best Competitive Paper (Artificial and Autonomous Technologies) 

Making Sense of Really New Technologies: How Seniors Construct Meaning in Robot Encounters 

Gaël Bonnin, Neoma Business School 

Marat Bakpayev, University of Minnesota Duluth  

Nicosia Awards 

Nicosia Best Short Competitive Paper 

Winner

The Rent is Too Damn High! Preferences for Supply- vs. Demand-oriented Policy Solutions to Scarcity 

Franklin Shaddy, University of California Los Angeles 

Linda Hagen, University of Illinois Chicago 

Ryan Hamilton, Emory University 

 

Honorable Mention

Balancing Pain and Impact: How Additional Donation Options Influence Rounding-up Behavior 

Bijit Ghosh, University of Alberta 

John Pracejus, University of Alberta 

Nicosia Best Competitive Paper 

Winner

Align or Alienate? The Impact of Ideological Confidence and Message Certainty in Response to Brand Activism 

Meta Dev Prasad Murthy, Indian Institute of Management Sambalpur 

Vishnu Prasad V, Jio Institute 

Mahakram Wenkatesh Patri, Indian Institute of Management Kozhikode 

Joshy Joseph, Indian Institute of Management Kozhikode 

 

Honorable Mention

Johnson-Neyman 2.0: More Flexible, More Robust, and More Interpretable Probing of Interactions 

Andres Montealegre, Yale School of Management 

Uri Simonsohn, ESADE Business School  

Past Conference Research Award Recipients

2024

Nicosia Best Short Competitive Paper

“Do Planning Prompts Suggesting a Default Plan Increase Follow-through? Two, 1-million Person Field Experiments”

Robert Kuan, Katherine L. Milkman, Sean Ellis, Dena Gromet, Youngwoo Jung, Madeline Paxson, Ramon Silvera Zumaran, Ron Berman, Eugen Dimant, Christophe Van den Bulte, and Angela L. Duckworth, University of Pennsylvania

Nicosia Best Competitive Paper

“Temporal Frames of Environmental Threats”

Ozlem Tetik and David Faro, London Business School

Best Working Paper
“The Value of Transgender Consumers in the Marketplace”

Varala Maraj and Mario Campana, University of Bath

Best Film
“Enter: Bird watching perspective of academic coping. An Introspective video-collage”

Dóra Horváth, Máté Bollók, Attila Cosovan, Corvinus University of Budapest

2023

Nicosia Best Paper Award
 “Value-creating processes of past-themed marketing and consumption”
Christian Dam – University of Gothenburg
Benjamin J. Hartmann – University of Gothenburg
Katja H. Brunk – Europa-Universität Viadrina

Best Working Paper
“Lagging Behind: The Insidious Effects of Brief Internet Delays on Consumer Engagement”
Asaf Mazar – University of Pennsylvania
Geoff Tomaino – University of Florida
Ziv Carmon – INSEAD
Angela Duckworth – University of Pennsylvania
Wendy Wood – University of Southern California

Best Film
“Face Value”
Russell Belk – York University
Lena Cavusoglu – Pacific University

Best First-Time Film
“A Death Like No Other: The Lived Experience of COVID-19 Bereavement”
Lynn Sudbury-Riley – University of Liverpool

2022

Nicosia Best Paper: “Economic Inequality Shapes Consumers’ Engagement in the Sharing Economy”
Jinyan Xiang – Virginia Tech
Mario Pandelaere – Virginia Tech

Best Working Paper: “Children’s Susceptibility To Advertising: the (un)controllability of evaluative conditioning effects” 
Serena D’Hooge –  Erasmus University
Steven Sweldens – Erasmus University
Mandy Hütter –
University of Tuebingen

Best Film: Consuming Authenticity: Eating and Drinking Local”
Benjamin Garner – University of Central Arkansas

Best First-Time Film: “Recharge Coliving Camp” 
Máté Bencze – Corvinus University of Budapest

2021

Nicosia Best Paper: “The Silver Lining to the Mushroom Cloud: A Netnographic Analysis of Consumers Enjoying Systemic and Existential Risks”
Hunter Jones – Aalto University

Best Working Paper: “Human Enhancement Technologies for the Übermensch Consumer”
Vitor Lima – Audencia Business School
Russell Belk – York University

Best Film: “A Manhattan Spring Chronicle: The Untold Maslow Story of COVID-19”
Iris Mohr – St. Johns University

Best First-Time Film: “Violence Against Doctors: A Customer Incivility Perspective”
Rajesh Chandwani – Indian institute of Management Ahmedabad

2020

Nicosia Best Paper: “Why Consumers Disproportionately Invest to Improve Outcomes That Are Already Favorable”
Joshua Lewis – University of Pennsylvania

Best Working Paper: “When Does Diversity Help or Backfire? Impact of Cultural Diversity on Brand Perception”
Esther Uduehi – University of Pennsylvania
Julian Saint Clair – Loyola Marymount University
Mitchell Hamilton – Loyola Marymount University
Americus Reed II – University of Pennsylvania

Best Film: Dignity as a Gift: An Immersion in the Gastronomic Experience at Refettorio Paris”
Ophelie Elise Mugel

Best First-Time Film: “Stanislavskij’s Reflexive Videography to Explore the Representational World of the Researcher”
Michele Corengia – Università della Svizzera italiana