PILAR Rojas Gaviria

PILAR Rojas Gaviria, PONTIFICIA UNIVERSIDAD CATOLICA DE CHILE
PILAR Rojas Gaviria, PONTIFICIA UNIVERSIDAD CATOLICA DE CHILE

I am a Marketing Professor at Esan University in Lima-Peru. My research interests include the integration of both philosophical theories and research on consumer behavior. In this respect, I am currently particularly interested in narrative identity and symbolic consumption. I am about to complete my PhD in consumer research at the Solvay Brussels School of Economics and Management, Université Libre de Bruxelles.

Website Url: https://www.researchgate.net/profile/Pilar_Gaviria