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We have found 91 papers
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Volume Title
AP-06 EFFECTS OF 3-D VISUALIZATION ON PERSUASION IN ONLINE SHOPPING SITES: A MODERATING ROLE OF PRODUCT KNOWLEDGE
AP-06 PERSONAL VALUE (LOV) AND CONSUMERS’ ACCEPTANCE OF WEB MARKETING FACILITIES (AWMF)BTHE CASE OF CONSUMERS IN MACAUBTHE SPECIAL ADMINISTRATIVE REGION OF CHINA
AP-06 THE EFFECT OF INTERNET SERVICE QUALITY ON INTERNET STORE LOYALTY: MEDIATING ROLE OF INTERNET STORE SATISFACTION AND INTERNET STORE IMAGE
AP-06 UNDERSTANDING CONSUMER CONFUSION ON BRAND ORIGIN IN A GLOBALIZING WORLD
AP-06 EFFECTS OF GLOBAL CULTURAL POSITIONING ADVERTISEMENTS
AP-06 PROMPTING ELABORATION BY RESTRICTING CHOICE
AP-06 CREATING VALUE FOR ONLINE SHOPPERS: IMPLICATIONS FOR SATISFACTION AND LOYALTY
AP-06 BUY NOTHING DAY: RESISTANCE TO CONSUMPTION IN THE AGE OF DIGITAL INFORMATION
AP-06 CHRISTMAS IN JAPAN: A GLOBAL AND LOCAL CONSUMPTION HOLIDAY (20-MINUTE VIDEO)
AP-06 GENDER DIFFERENCES IN PROCESSING COMPARATIVE ADVERTISING IN A COMPETITIVE CONTEXT-EVIDENCE FOR DIFFERENTIAL STRATEGIES
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