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Headline News
ACR Funds for Conferences and Workshops in 2010: ACR is pleased to announce availability of funds to ACR members for conducting special conferences and workshops. ACR will allocate $25,000 for special conferences and workshops (not including the North American conference) during 2010.
ROUND 1 DEADLINE: January 15, 2010
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10th Conference on Gender, Marketing and Consumer Behaviour: 2010 Conference Information and Call for Papers
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The Association for Consumer Research (ACR) announced at its 2009 North American conference in Pittsburgh, the newest recipients of the Fellow in Consumer Behavior award. The Fellowship is the highest honor that ACR grants in recognition of an individual’s contribution to scholarly work in consumer behavior over an extended period of time. The award is given once every three years.
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Announcing a new interactive database to develop the community of scholars in Transformative Consumer Research who have expertise and interests in consumer behavior and well-being. It’s easy to join and participate, and membership in ACR is not required.
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Announcing the 2010 European Conference of the Association for Consumer Research and Call For Papers - Non- video submissions will be accepted on a website devoted to EACR from 16th November, 2009 to 11th January, 2010.
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Announcing a Listserv Dedicated to Transformative Consumer Research - A new listserv has been created specially intended for Transformative Consumer Research, to facilitate relevant announcements, dialogues, collaborations, and so forth.
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Latest Articles
Generation Y E-Ethics and Internet Misbehaviours  more»

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ACR
Presidential Address
ACR President: Chris Janiszewski
This is the presidential address delivered on October 23rd, 2009 at the Association for Consumer Research conference in Pittsburgh, PA.
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Meet Your Fellow Members
Kyle Huggins

Dr. Kyle A. Huggins is an Assistant Professor of Marketing at James Madison University. He received a BS in Psychology and an MBA from Union University in Jackson, Tennessee and a Ph.D. in Marketing from the University of Arkansas in Fayetteville.

Dr. Huggins's research interests focus on consumer research, especially in the areas of consumer subcultures, intergenerational brand loyalty, and nutrition information provision. His research has been accepted for publication in the Journal of Consumer Research, American Journal of Public Health, Journal of Consumer Affairs, and numerous AMA conference proceedings. Dr. Huggins's research has won multiple awards including Best Conference Paper at the 2004 Marketing and Public Policy Conference, as well as Best Paper Awards in the Marketing and Society Track at the 2005 and 2006 Winter AMA Educators' Conferences. For this work as a graduate student, he was selected as the 2006 AMA Sheth Doctoral Consortium Fellow for the University of Arkansas. Dr. Huggins also serves as an ad-hoc reviewer for the Journal of Consumer Research and the Association for Consumer Research conferences.

Dr. Huggins's current teaching interests include Retail Marketing, Marketing Strategy, and Consumer Behavior. As a graduate student teacher at the University of Arkansas, he won the 2005 Walton College of Business Award for Excellence in Teaching and the campus wide 2005 Baum Teaching Award. Before becoming a professor, Dr. Huggins worked in various business capacities for The Pictsweet Company and Campbell Hausfeld, both located in his home state of Tennessee.


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