Recognizing
Research
Excellence

ACR recognizes excellence in scholarly research on consumer behavior

Knowledge
Creation

ACR publishes conference proceedings on cutting-edge consumer research

Building
Connections

ACR hosts and supports a number of conferences worldwide

Consumer Welfare
and
Societal Well-being

Transformative Consumer Research supports research that benefits consumer welfare and quality of life

New Research / View All »

Meet Your Fellow Members

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Salomao De Farias

Full time marketing professor at Federal University of Pernambuco, College of Business. Doctorate in Business Administration (1998) - University of São Paulo. Post-doctorate (sabatical) at the Institute of International Business at Georgia State University. Interest in research include: sustainability, consumer behavior on the web and consumer behavior in Brazil.

News & Announcements / View All

Task Force Report

The report about the feasibility of ACR creating a new journal is now available. October 15, 2012 / more »

Call for Papers & Grants / View All

2013 TCR Grant Proposals

2013 TCR Grant Proposal Guidelines are now available. Click here for more details. March 20, 2013 / more »

2013 ACR Grants- Call for Proposals

ACR announces availability of funds to ACR members for conducting conferences and workshops. Click here for details. February 12, 2013 / more »

2013 North American ACR Conference- Submissions being accepted

Submissions of Competitive Papers, Films, Roundtables, Special Sessions, and Working Papers to the 2013 North American Association for Consumer Research conference are now open. January 11, 2013 / more »

Recognizing Research Excellence

Knowledge Creation

Building Connections

Consumer Welfare and Societal Well-being